It could also be unpalatable to say this, however big museums are company entities. They’ve hundreds of employees and multi-million greenback budgets. They depend for funding on donors and company sponsors that can turn cash on or off at will. They’re also large, slow shifting targets for anybody that wishes to launch a lawsuit.
And, after all, they depend upon the goodwill of the general public to generate gate receipts. Under these circumstances, it’s not stunning that they’re danger averse in relation to PR. You suggest that it would be good if MoMA allowed employees to have interaction with discussions in “open, personal, conversational ways.” The problem is that they’re workers of MoMA. By extension, all the pieces that they are saying in that capacity is a MoMA opinion, and if anybody takes offense then the blowback shall be on MoMA, not the employee. So how should museums present that they disagree with an employee’s opinion? By disciplining or firing them?
Presumably you wouldn’t be in favor of this? In the long run, it’s safer for all involved to have the museum communicate with a single voice, particularly where controversial topics are involved. Now, I agree that this is a sad state of affairs and that i wish to suppose it would change as society becomes more snug with the way that data and opinions circulation by way of the online. So for me this submit brings up a difficulty I nonetheless do not know where I fall. Should we chastise big institutions for outdated practices, and present them the methods to move forward in ways that does not coddle them?
I wonder if a put up like this alenates and makes large corporate establishments feel legitamized of their responses. Are you able to imagine how Moma bigwigs would react to being compared to this confrence some guy named Dave runs in Mn. On a regular basis people who are influential in areas of thought management as it pertains to new media and democratized comunications get just a little uninterested in Dinasaurs getting it flawed.
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Sometimes we point it out. So my question is I suppose the proverbial Can you teach an previous dog new methods with new thought? I believe that the oldsters at MoMA are well-intentioned, good folks. I do not imply to make use of this post to slam on them, but to level out that the type and tone of conversations in social media are basically completely different from those in press conferences. It’s not inconceivable. There are some huge firms (and corporate-dimension entities) that are able to engage conversationally.
And consider that museums are more like universities than factories. Curators and museum educators are extra like university professors than cubicle drones. Why can’t they express themselves as freely as teachers do? In some methods, museums are highly aberrant amongst their friends for his or her level of message management. I respect the fact that many companies choose to manage their messaging. But that form of messaging turns into, as John places it, outdated, when the venue is multi-vocal, genuine, and direct.
Chris-you’re proper right. The Wright Brothers don’t belong in NASA. But in the event that they wish to go to the moon, they better study from the astronauts find out how to get there. What I’m listening to is that there’s a powerful expectation that in case you are online, you have to be ready to engage the public (or “don’t join the conversation” in any respect). It seems like a reasonably limiting expectation that places lots of pressure on massive institutions. Say Jerry was at MoMA with a few buddies when Kim overheard their conversation about gender representation and responded as she did online. Not essentially the most personal response, but if it were me, I’d be grateful for her stopping to acknowledge the problem.